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Online shoe retailer Zappos.com has been taking Twitter by storm, with CEO Tony Hsieh personally posting to the Zappos account. They have been doing shoe giveaways and have even setup twitter.zappos.com, which tracks mentions of Zappos. Last night Tony and 20 Zappos.com employees were in San Francisco and they decided to host and impromptu party at Medjool, which was announced via their Twitter account. A bunch of people showed up, including recent Twitter convert MC Hammer. Zappos.com
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